Opera have today announced that its native browser ad blocking tool is available on its mobile browser, Opera Mini for Android.
Back in March, Opera announced that it had managed to cake an ad blocker into the developer version of its desktop browser. The developer claimed that its native ad blocker was faster than extensions, and that claim held up (if only by two seconds) in our tests.
With the release of the updated mobile browser there isn’t mention of rival ad blockers. Instead, Opera is claiming that this browser loads web pages 40% faster without adverts than with adverts.
Senior Vice President of Mobile Browsers at Opera, Nuno Sitima explained why the firm has released a browser with an ad blocker in a press statement. “This is a frequently-requested feature from users who want faster browsing that’s less data hungry and less distracting.”
What’s in it for you?
According to Opera this updated browser can save users up to 14% in data costs. We can believe this claim because we know that adverts have been known to use up a lot of data with some adverts accounting for as much as 80% of the total size of a web page.
The browser also has a nifty feature that compresses the size of webpages. Theoretically, combining this with the ad blocking feature should mean that you use far less data and web pages load a whole lot faster.
Users of the desktop version of Opera (the three of you out there) should also keep an eye out for an update for that browser today as the developer has said that it will be rolling out the native version of its ad blocker today as well.
We should point out that there is an Ad Block Plus for Android app but you would have to allow the installation of uncertified apps which makes us a bit uneasy given Google’s figures on compromised handsets and uncertified apps.
This little app from Opera then, is an alternative to that and one that doesn’t require you to download a separate app and eat into that data you’re trying to use so frugally.[Source – Opera][Image – Opera]