The ANC has unveiled the first its series of ads it has created for its campaign for the 2016 Municipal Elections.

The ad series, dubbed the #PeoplesVoices, feature citizens who describe how their lives have changed under the ANC government.

The ads were officially launched at the Beyers Naude Square in Johannesburg.

“Ours has never been about blowing our own trumpets on the many successes we have recorded in our continuing quest to build a better life for all, but the steady and consistent changes we have brought about working together with our people,” the party said.

The DA launched its ad last month, which was followed by controversy over the SABC allegedly refusing to air it.

The EFF is now the last major party that is yet to release any TV ad.

Watch the ANC ad below.