Apple have announced today that it will be releasing a red iPhone 8 and 8 Plus in collaboration with HIV/AIDS charity project RED.
The smartphones will feature a red glass enclosure with a matching aluminum band and a sleek black front. Since partnering with RED back in 2006, Apple has donated more than $160 million to the Global Fund, serving as the organization’s largest corporate donor.
The RED iPhone 8 and 8 Plus will join the existing line up of RED devices and accessories that Apple has on offer.
The Product RED iPhones will be available for purchase for the same price as the existing models and Greg Joswiak, Apple’s vice president of Product Marketing stated the following regarding the product’s announcement:
This special edition (PRODUCT)RED iPhone features a stunning red and black color combination and also offers customers the opportunity to make an impact in fighting the spread of HIV and AIDS. iPhone 8 and iPhone 8 Plus improve on everything we love about iPhone, including Retina HD displays that are more beautiful than ever, the most powerful and smartest chip ever in a smartphone with the A11 Bionic and more advanced cameras for unbelievable photos and videos. We are proud to support (RED) with this bold new iPhone and hope customers think it is as special as we do
The iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition will be available in select countries. A South African release date has not yet been confirmed.