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YouTube is placing hashtags above video titles

Another small change has been enacted on YouTube with very little information around it.

Videos with hashtags in their descriptions will now have those hashtags appearing above the title of the video as a link. Clicking on these links will take you to a search on the site for other videos using that hashtag.

We’re not entirely sure why this feature was implemented now, especially as using hashtags for video search was a feature added some time ago.

As with most changes on YouTube there’s a bit of radio silence from them around this as the official blog and Twitter account doesn’t have any mentions of it, as far as we can see for recent posts.

You will need to watch a video on the site (an embedded version like the one on this page won’t display it) to see the hashtags, if at all.

That’s because this new feature isn’t available to everyone. We have a few accounts, all based in the same region, with the hashtags appearing on some but not others.

For the accounts with this enabled, it appears on both the app and the desktop version of the site.

We discovered all of this last night watching the latest Simone Giertz video where she pokes fun at the hashtags as well as her recent brain tumour removal. Which, if you’ve been watching her content for any amount of time, will know is perfectly in character.

One video that also has this change is the designer video for the new LEGO James Bond Aston Martin DB5. As LEGO uses the hashtag to designate set numbers, #10262 appears above the title of the video.

Finally, apologies for using the dreaded red arrow in the header image, but this is one of the rare times it was actually useful to point out a small detail.

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