Doors are opening up for women in industries that were previously male dominated. The latest firm doing its part in female empowerment is Drostdy Hof.
Drostdy Hof has partnered with Stellenbosch based Pinotage Youth Development Academy (PYDA) to create a year-long work readiness programme which includes on the job training in the wine, tourism and allied sectors for young women from disadvantaged backgrounds.
According to a press statement, apart from funding the core wine qualification facilitated by the University of Stellenbosch for 50 students in 2019, Drostdy Hof and PYDA will hand-pick an additional post qualification training for a single talented female from the group.
The candidate will get a four-week term in Sweden, a key market for Drostdy Hof, and may also get the chance to be involved in developing a new wine for Drostdy Hof.
The graduate will spend 2020 interning with Drostdy Hof’s holding company the Distell Group which is South Africa’s biggest wine player that trades internationally.
“Meaningful work for our graduates in demand led industries is the fundamental outcome of our programme, that’s why we are really excited to be able to offer this post graduation career break to the right women student. It is exceptional learning opportunity,” PYDA’s executive director Nikki Munro concluded.