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New YouTube rules prohibit dangerous prank and challenge videos

YouTube has updated its community guidelines in a bid to better protect creators and users from those who seek to abuse the platform.

The biggest change to these guidelines touches on dangerous challenges and pranks such as the Tide Pod challenge and the latest Bird Box challenge.

“YouTube is home to many beloved viral challenges and pranks,” the firm wrote in a blog post. “We need to make sure what’s funny doesn’t cross the line into also being harmful or dangerous. We’ve updated our external guidelines to make it clear that we prohibit challenges presenting a risk of serious danger or death, and pranks that make victims believe they’re in serious physical danger, or cause children to experience severe emotional distress.”

Simply put, if a prank could hurt you or somebody else it is not allowed on YouTube. In addition, pranks that make victims believe they are in serious physical danger will not be allowed.

The platform went on to say that videos that infringe on these new rules will receive a Community Guidelines strike. If a channel receives three of these within a 90 day period, the account will be terminated.

With that having been said, YouTube has said it will grant creators a grace period to make changes to their content. In this time videos may be removed from the channel but the channel will not receive a strike.

For more information about the changes to the guidelines we recommend reading this FAQ.

The updated policy on harmful or dangerous content can be found here.

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