It is no secret that Huawei wants to be the new home for developers wanting to create innovative and engaging mobile applications.

Ever since the Chinese company launched its Huawei Mobile Services (HMS) platform as a competitor to that of Google and Apple, there has been a desire to foster a larger developer ecosystem in regions across the globe.

South Africa in particular has proved an important region for Huawei, with multiple Developer Days being hosted to showcase what HMS has to offer.

A global scale

Now Huawei is calling on mobile app developers, both locally and abroard, to enter its inaugural 2020 HMS App Innovation Contest called Apps Up. The focus of this contest is to discover, highlight and reward innovative apps and their developers, who aim to improve the lives of smartphone users.

Entries for the contest opened up on 30th June, and are set to close come 30th August, with Apps Up split into five specific regions for developers – Europe, Asia Pacific, Middle East and Africa, Latin America, and China.

South Africa of course falls under the Middle East and Africa region, and will see the country’s developers compete against those from 170-plus countries from across the globe. Recognition in this contest then is hard-earned but, if awarded, you know your app is truly innovative.

Up for grabs

Speaking of awards, a total cash prize pool of $1 million will be awarded to the best apps entered into the Innovation Contest. These prizes will be awarded to apps in the following categories – Best App, Best Game, Best Social Impact App, Most Popular App, and Honourable Mention.

In order to ensure that locally developed apps entered into the Innovation Contest meet the unique needs of smartphone users, as well as bring problem-solving solutions to the fore, Huawei has appointed a panel of South Africa industry experts to judge this region’s phase of the competition.

These include founder and CEO of SovTech, Gerald Neves; Subash Sharma, head of Mobile Channels for ABSA Retail and Business Banking; Maurice Lau, founder and chairman of Silicon Burg International; strategic marketing consultant, Dr. Michelle Potgieter; and Peter Matthaei, CEO of Namola. 

Where to start

If you think your app can go up against some of the most innovative in the country, region and the world, you can register for entry here. It is important to note that apps must be developed integrating HMS Core, and entered either individually or as a team no larger than three people.

Entries close on 30th August at 20:00 South African Standard Time (SAST) and the top judged apps will be added to a shortlist of 20 per region. From there, the shortlisted apps will be made available for download on the Huawei AppGallery from 21st September onwards, and then make their way to the global finals held in October.

Whether it’s the chance to work with HMS Core, be part of a growing community of developers, or the numerous advantages that come with the Huawei AppGallery, there is no reason why any ambitious local app developers should not enter the HMS App Innovation Contest Apps Up.

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