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YouTube is flooded with Spider-Man: No Way Home videos

The hype train is really ramping up speed for the release of Spider-Man: No Way Home on 17th December, and for the past few days it’s been wreaking havoc on YouTube.

This is because various official arms of Disney / Marvel and Sony have been dumping short trailers on the platform to promote the movie. These videos are not actually trailers, but TV spots used in short commercial breaks on networks, as well as other places which need content that’s well under a minute.

Without searching them out we’ve been suggested TV spots from channels like Sony Pictures Canada and Sony Pictures Malaysia. Each of these channels have around a dozen of these videos uploaded in the past few days.

We understand the need to have local channels supporting individual countries and regions but why continually upload the same content? Sure go ahead and post different language versions of the same content, but when the same TV spot appears, in English, for the tenth time in your feed, it gets real old.

Well we know the reason why. Us writing this story is proof that flooding the market with content has pushed it into more people’s feeds.

Some recent uploads from Sony Pictures Canada. That’s a lot of Spider-Man (Ghostbusters too).

This is another case of us complaining about an actor in the system and not the system itself. Don’t hate the player hate the game etc. It’s also nothing new. We’ve noticed in the past that, around a month out from a movie’s release, Marvel will go onto the same relentless release schedule. This isn’t a problem that Sony has brought into the partnership.

All of this doesn’t even mention the numerous channels which are in no way associated with any of the real companies involved that download these videos and reupload them to their own channels. These further mess with the YouTube recommendation algorithm on top of making it difficult to find official uploads which have the better quality and first hand information in the description.

Putting all of this aside those dedicated to watching every nanosecond of No Way Home content before actually seeing the movie will be happy to see a few split seconds of new content in these videos which haven’t been shown in the official trailers just yet.

A word of warning to those people, however, because YouTube will dump recommendations for the same uploads on you for the foreseeable future.

Okay, we’re done yelling at clouds now.

For those wondering the header image above is from a LEGO Comic-Con comic offered earlier this year.

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